Digital Marketing Specialist - Malta

Sector: Marketing, Online Marketing

Position: Permanent

Salary: €30000 - €35000 gross per year; €1900 - €2200 net per month, slightly negotiable depending on the professional experience.

Location: Malta

 Company Introduction

Our Client is a leading company that offers the full range of Financial Services

Job Responsibilities and Duties

Lead the strategy, development, execution and optimization of paid digital efforts, including display advertising, social media advertising, mobile, SEM and SEO;

Manage PPC campaigns, Google Ads and other related tools;

Manage content, optimize for SEO / SEM and manage analytics for all digital-marketing related activities; including websites, social media sites, microsites and digital marketing campaigns;

Analyze digital campaign data;

Manage e-mail marketing efforts;

Monitor ROI and KPIs;

Identify opportunities for applying new technologies, digital products and services to online campaigns.

Experience

Possess a degree or equivalent qualification in Marketing, Digital media or relevant field;

Have a proven track record as in a similar role;

Have Experience with visual communication principles;

Have experience using e-mail marketing platforms;

Be familiar with web design and content management systems, such as WordPress.

Personal Skills

Be highly knowledgeable in PPC, Google Ads and other related tools;

Be self-motivated, a self-starter;

Have Excellent analytical and project management skills;

Strong digital copy writing, content marketing, verbal and written communication skills;

Have A good knowledge of SEO / SEM;

Be fluent in Google systems such as Webmaster and Analytics;

Have a strong ability to present digital marketing concept